Korea Tourism Organization Collaborates with Indonesian Athlete Asnawi Mangkualam to Promote Korean Tourism

 

When it comes to promoting Korean tourism, the Korea Tourism Organization (KTO) always comes up with fresh ideas. This time, KTO is working with Ansan City and Ansan Greeners FC football club to promote Korean tourism in Indonesia through soccer. On May 12, Indonesia's national footballer, Asnawi Mangkualam Bahar, was officially appointed as the honorary ambassador for Korean Tourism.

Asnawi, nicknamed 'Park Ji Sung from Indonesia', joined Ansan Greeners FC last February. After entering the K-League and his brilliant performance, Asnawi's popularity among Indonesian society has skyrocketed. With these considerations, the figure of Asnawi is deemed suitable to assist the KTO in promoting Korean tourism in Indonesia. Asnawi's appointment, KTO hopes that the awareness and attractiveness of Korean tourism in Indonesia, especially in the field of sports tourism, will increase.

There are three main goals to be achieved through this cooperation, namely the promotion of Korean sports tourism, the development of Muslim-friendly tourism infrastructure, and the development of tourism products for the city of Ansan, especially those related to the K-League and spectator visits to the stadium, after the pandemic ends.

Director of KTO Jakarta, Yang Su Bae, said, “We hope that the appointment of Asnawi as an honorary ambassador can increase the interest of the Indonesian people in Korean football, including the K-League. So that when international tourism recovers, Korean sports tourism will also be popular.

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